Enter the Legend!

Rediscover the story of Count Camillo Negroni and Barman Fosco Scarselli in Florence in 1919.



let yourself be inspired

by the iconic cocktail served for generations by barmen from all over the world.



REINTERPRET THE MYTH

and tell, with your inspiration, the future of the Negroni cocktail.



PRESENT YOUR NEGRONI COCKTAIL

Live the Campari Negroni Competition experience as a protagonist and hit a chance to win the grand finale in ... celebrating the centenary of the Negroni cocktail.

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